Samsung Galaxy S4: The Brightest Star in the Galaxy

Source: http://www.samsung.com

Samsung, the South Korean champion in the Android high-end smartphone has launched the Galaxy S4 , which is already taking the market by storm next to Apple’s iPhone 5S. By itself, the Samsung Galaxy S4 is enjoying some technical accolades, but is not the run-away winner Samsung is counting on.

Samsung is the brand that has singlehandedly challenged the big names in the landscape of global smartphones. It has had a far-reaching impact on big brands by forcing them to think and rethink their product and marketing strategies.

Apple is in for a tough fight with Samsung, having HTC, Sony, Nokia, and Blackberry trying to nip at the heels or play catch-up with Samsung.

In spite of its shortcomings, the Samsung Galaxy S4 is an intriguing product. The one change that most people were expecting and were disappointed in was in the body design of the S4. It’s hard to distinguish between the S3 and the S4, making the S4 almost like an S3 rebrand. The most common long-standing complaint is the ‘plastic-feel’ of the S4.

The full HD AMOLED screen has become the signature mark for the Galaxy S4. It works to the advantage of the consumer with its improved screen resolution. The body is smaller and thinner as compared to the S3. At 5 inches, the phone certainly has a longer display surface as compared to competitors like the Sony Xperia. In fact, the resolution hardly gets distorted thanks to the pan-viewing angle technology.

The 1.6GHz processor with a 2GB RAM is a decent combination. Though the HTC One and Sony Xperia have faster processors, the Galaxy S4’s processor gets the job done with the jellybean Android OS. Samsung is good at packing small innovations with high impact in its technology. One new technology is its being able to track the eyeball movement of the user and pauses the videos on gaze. The Internet browsing experience has also taken up a couple of notches.

The 2,600mAh battery powering the Galaxy S4 supports the device positively. The 13MPa camera works well to its favor, but the front camera is somewhat a disappointment. The internal and external memory was never a concern for any Galaxy model.

Having set the benchmark high with the Galaxy S3, what eventually came out with the S4 was a little dismal showing from a phone that was set to revolutionize the smartphone market and drive other fringe brands out of the competition. Instead, the S4 has provided the competition an opportunity to strike back hard and dent its market share.

Ever since its launching, no known major issues have plagued the Samsung Galaxy S4. Minor issues like enabling the USB mass storage is easily done and can be readily searched on the Internet from legitimate computer technical support companies and websites.

With the high standard of the Galaxy S3 and customer’s expectation needing to be surpassed, it has been rumored that Samsung will do so with the rumored soon-to-be-launched Galaxy S5. But, as they say, that is another story.